A BIG DATA APPROACH TO MEDICAL DEVICE SALES

This Govini Analyst Report highlights a medical equipment case study at VA and how analytics provide a new view of the market, from a high-level view across the agency down to a single hospital facility. Defining a product install base in Federal healthcare is key to answering several questions about not only top customers, but competitors. A big data approach replaces market assumptions with facts to answer questions like:

  • Who are my most valuable customers by location and how much are they buying from my competitors?
  • Where is my competition entrenched and how can I target their recompetes?
  • How can I use equipment refresh rate to identify upcoming opportunities before anyone else?

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Navy

$88.0B Contract Spend 0.2%

Navy

$149.2B Budget Authority 1.1%

Navy

104.3K Contract Spend 3.1%

Navy

52.8K Vendors 9.6%

Army

$71.4B Contract Spend 6.7%

Army

$119.5 Budget Authority 2.1%

Army

86.7K Contracts 4.5%

Army

53.3K Vendors 8.8%

Air Force

$56.4B Contract Spend 4.1%

Air Force

$136.9 Budget Authority 1.3%

Air Force

41.4K Contracts 4.8%

Air Force

22.6K Vendors 6.3%

The 2016 Federal Scorecard

Government Executive Media Group and Govini are proud to present The 2016 Federal Scorecard. Utilizing a big data approach to provide a broad picture of agency and contractor activity with more than 6,000 data points, the Scorecard is a powerful market intelligence resource creating a provocative view into the Federal procurement landscape.

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